The Hip Hop culture is spreading across all cultures worldwide. It is not only the Black music that is attracting new fans daily. The Hip Hop lifestyle including fashion and way of expression attracts young people in every country. The demand for unique Hip Hop products creates an ever growing Hip Hop market. An industrious African-American lady decided to tap into the market and help to popularize Hip Hop even more while achieving her business goals. Afritopic had a discussion with the business woman Lauren Coleman.