The historical event finally became a reality on the 11th June 2010 when at about 16:08 CEST the kick-off whistle was blown for the first FIFA Soccer World Cup game on the African soil. All those who doubted the competence of Africans to organize such a huge event discarded their doubts and joined several thousands in rejoicing and celebrating. The celebration began on the eve of the event with live concerts including renowned African and international music artists; Hugh Masekela, Freshlyground, Lira, Angelique Kidjo, Alicia Keys, John Legend, K’Naan and Shakira among others. The opening ceremony presented a fantastic colorful show that depicted the richness of African culture in its purest form without cliché.